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Telegram CRM and sales automation for teams that sell in chat
Retain Growth turns your Telegram bot into a sales channel you can run and measure: every lead lands in a shared inbox with its source and history, a visual funnel does the follow-up, an AI agent answers around the clock, and the sales show up in Ads Manager.
Why Telegram sales break once ads start working
With a handful of chats a day, Telegram works as a CRM on its own. Once ads bring dozens of leads, the same things go wrong for everyone:
- a lead writes at 11 pm and gets an answer the next morning, after buying elsewhere;
- names, phone numbers and promises get copied into a spreadsheet by hand, and half the context is lost;
- the funnel lives in one manager's head, so nobody knows who was promised what when they're out;
- Ads Manager shows zero conversions, because the sale happened in a chat, not on a website.
A Telegram CRM fixes exactly these gaps: the conversation, the deal stage and the revenue sit in one place, and automation handles the routine.
One inbox and a card for every lead
Every conversation from your bot lands in one shared list. Next to each chat you see the lead card: which ad link they came from, their funnel stage, tags, variables captured from their answers, and payment history.
- Your own bot: connect a bot you create in @BotFather; leads talk to your brand, not to ours.
- The whole team in one place: the owner and managers work in the same inbox, close chats when resolved and reopen them when a lead comes back.
- More channels, same inbox: WhatsApp and Facebook Messenger conversations arrive in the same list. Instagram (Direct, comments and Stories) is built and will open for connection once Meta activates the integration.
Funnels built from nodes, not from developer tickets
Scenarios are built on a visual canvas from ready-made nodes:
| Node | What it does |
|---|---|
| Entry point | Starts the scenario and records which ad the lead came from |
| Message | Text with optional buttons; each button opens its own branch |
| Delay | Waits N minutes or hours, or until a set time in a chosen time zone |
| Condition | Yes / no branches on the lead's tags and variables, combined with AND / OR |
| Action | Silent steps: set a tag or variable, open or close the chat |
| AI | From here on, an AI agent replies to the lead following your prompt |
| Logical conversion | Marks an analytics stage such as "Subscribed" or "Sale" |
Most teams build their first funnel in an hour or two, and change it any time without a developer.
An AI agent that replies 24/7
The AI node hands the conversation to a language model that follows your context and rules. It answers questions about your product and prices, works through a checklist of qualifying tasks — budget, city, a good time to call — remembers facts about the lead, and moves them on once the checklist is done.
When a lead asks for a person, or the question is outside its instructions, the agent takes the "Manager needed" exit instead of improvising. If a manager replies manually, the agent steps back so nothing is sent twice. Models run through your own OpenRouter key, and you pick the model per AI node.
Telegram leads in Ads Manager
Telegram isn't a Meta channel, so a sale in a Telegram chat is normally invisible to your campaigns. Retain Growth closes that loop. Each lead-gen link opens your bot with a campaign tag and is tied to its own pixel; when the lead reaches a stage or pays, the server sends the event to the Meta Conversions API. Campaigns can then optimise for real sales instead of clicks.
Answer a short survey and get your account + a 14-day trial + a free implementation consultation. We get to know everyone personally and set up the account around your goals.
Telegram CRM or just a Telegram bot?
A bot answers from a script. A Telegram CRM also remembers the customer, runs the deal and counts the revenue.
| A plain Telegram bot | Retain Growth | |
|---|---|---|
| Replying to leads | fixed button menus | a funnel plus an AI agent that holds a conversation |
| Customer record | none, or a separate spreadsheet | next to the chat: stage, tags, variables, payments |
| Team work | one person with the bot's admin access | a shared inbox for the owner and managers |
| Handing over to a manager | by hand, context lost | the manager opens the chat with full history |
| Ad attribution | no conversions in Ads Manager | server-side events to Meta CAPI |
Pricing
- Trial — 14 days, by pre-registration: Answer a short survey and get your account + a 14-day trial + a free implementation consultation. The trial includes 1 sales funnel, 1 landing page plus lead-gen links, the owner and 1 manager, up to 150 subscribers.
- Business — $29 per month: unlimited funnels, landing pages and lead-gen links, full analytics and CAPI. The owner is included; each manager is $5 per month. Up to 2,500 subscribers, then $5 per additional 1,000.
- Agencies and larger sales teams — a package sized to your volume.
The AI agent, the shared inbox and CAPI analytics come with every plan.
FAQ
What is a Telegram CRM?
It's a CRM built around Telegram conversations: every person who writes to your bot becomes a lead with a card, a funnel stage and a history, your team answers from a shared inbox, and the sales are tracked back to the ads that brought them.
Do I need a developer to set it up?
No. You connect a bot token from @BotFather in a few minutes and build the funnel from ready-made nodes on a visual canvas. Most teams launch their first automated sale within the 14-day trial.
Can several managers work in the same Telegram bot?
Yes. The owner and managers share one inbox and see the same lead cards, so nobody needs the bot's admin access and nothing depends on one person's phone.
Does it work with WhatsApp and Messenger too?
Yes. WhatsApp (through the official WhatsApp Business Platform) and Facebook Messenger conversations arrive in the same inbox, and one funnel runs across all three channels. Instagram (Direct, comments and Stories) is built and will open for connection once Meta activates the integration.
What happens to my data if I leave?
It's yours. Conversation history, leads and CRM records can be exported any time, and you can cancel in one click.
Answer a short survey and get your account + a 14-day trial + a free implementation consultation. We get to know everyone personally and set up the account around your goals.